List of Articles behavioral loyalty Open Access Article Abstract Page Full-Text 1 - Examing the Importance of Brand Equity for Customer Loyalty in the Food and Beverage Industries in Iran M. Bamenimoghadam K. Hidarzadeh H. Mehrzadi Open Access Article Abstract Page Full-Text 2 - Influence of relationship marketing investment on customer's gratitude and loyalty in retailers (Case Study: Hakopian Chain Store Customers) nadereh sadat najafi zadeh afsaneh tabzar Open Access Article Abstract Page Full-Text 3 - Double jeopardy Effect Strategies, market share Conformity with the bran and behavioral and attitudinal loyalty Football and volleyball fans Fatemeh Fatahi Rasool Nazari Open Access Article Abstract Page Full-Text 4 - The Relationship between Sensory Marketing and the Loyalty of Private Sports Club Customers, the Mediated Role of Perceived Value and Location dependency ali akbar zohrevand Majid Soleimani sirous ahmadi Open Access Article Abstract Page Full-Text 5 - The Impact of Interpersonal Relationships on Customer Satisfaction and Loyalty to The Service Provider K. Heidarzadeh D. Hoseini Firouzabadi Open Access Article Abstract Page Full-Text 6 - An Analysis the Impact of Corporate Social Responsibility on Customer Loyalty (Pasargad Bank in Ahwaz) A. Mojoodi A. Darzian Azizi P. Ghasemi