List of Articles Sports goods Open Access Article Abstract Page Full-Text 1 - Identifying and enhancing the distinctive consumption patterns of women in the sports goods industry zahra barzegaryazdi nima majedi mehdi naderi nasab Open Access Article Abstract Page Full-Text 2 - Qualitative Analysis of Encouraging Athletes to Purchase Iranian Sporting Goods: A Grounded Theory Study مهداد نمازی مسعود ایمان زاده مهرداد محرم زاده Open Access Article Abstract Page Full-Text 3 - Qualitative Analysis of Encouraging Athletes to Purchase Iranian Sporting Goods: A Grounded Theory Study mehdad namazi masuod emanzadeh mehrdad moharramzadeh Open Access Article Abstract Page Full-Text 4 - Analysis of neuromarketing and its effect on the activity of brain waves of sports goods customers Abas Nghizadeh Baghi فرزاد نوبخت نسرین عزیزیان کهن Akbar مهدوی Alireza Esfandiyari