List of Articles Price Sensitivity

• Open Access Article
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  1 - Skeptical Buyers and Their Price Sensitivity in buying Optional Insurance
  Nafiseh Norouzi Daryakenari mohammad javad taghi pourian sepideh Ataei
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - The Effect of Advertisement on Price Sensitivity Considering Customer Mental Model as Mediating Variable
  Hamidreza Oreyzi Narges sadat Mortazavi