List of Articles Business Values Open Access Article Abstract Page Full-Text 1 - Market, Value Change and Development: Generational Differences in Business Values Among Marketers in Isfahan hassan saghafian mansour haghighatian shapour behyan 10.30495/jisds.2007.21279 Open Access Article Abstract Page Full-Text 2 - Market, Value Changes and Development: Generational Differences in Business Values among Bazaars in Isfahan Hassan Saqafian Mansour Haghighatian Shapour Behyan