List of Articles فعالیتهای بشردوستانه Open Access Article Abstract Page Full-Text 1 - Implications of Cause-Related Marketing in the Banking System and its Impact on Customer Loyalty to Banks Ali Valipour Mahmoud Noraei Kamyar Kavosh Open Access Article Abstract Page Full-Text 2 - The Impact of Investing in Philanthropic Activities on the Firm's Cost of Equity مهدی صفری گرایلی یاسر رضائی پیته نوئی