List of Articles تاثیرات رسانه

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  1 - Critical Evaluation of the Media Effect Studies: A Systematic Review
  Majid Mohammad zamani Seyyed Mojtaba Emami
  10.30495/mediastudies.2022.58268.1363
  The effect of media content on individuals, institutions and the general public can be measured and identified. Media effect studies have been the focus of communication and media scholars around the world since the beginning of the twentieth century; And The number of More

  The effect of media content on individuals, institutions and the general public can be measured and identified. Media effect studies have been the focus of communication and media scholars around the world since the beginning of the twentieth century; And The number of domestic studies has also been growing in recent years, but the qualitative evaluation of this trend can make researchers aware of the criticisms and gaps in existing research to pave the way to improve the quality and improve the research process in this area. Therefore, after presenting the model of media content effects, this study examines 39 selected articles using a systematic review method. The findings of this study show; Despite the quantitative growth of media effect studies in recent years, these studies have often focused on the tangible cognitive and behavioral effects of the individual and have ignored the intangible effects of emotion, attitude, belief on institutions and the public. Ignoring the active role of the audience in the effects of the media, the dominance of quantitative methodology, ignoring the macro public and institutional effects, short-term studies of media effect studies and inaccuracy of metrics are among the criticisms of most of these studies. In the continuation of this article, while presenting a proposal to address these criticisms the existing gaps of each field of cognitive, belief, attitude, emotional and behavioral effects are presented as a guide for the qualitative development of this field of study. Manuscript profile
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  2 - Investigating the Relationship between the Used Media and the Value-Oriented Degrees of Democracy
  Negar Kalhor Mohammadi Seyed Ali Rahmanzadeh
  There is no doubt the media today, behaviors, beliefs shape public opinion, given that the era of media competition, and each of the following preferred media and legitimize their discourse based on the values of modernism includes in democracy. The main objective of th More

  There is no doubt the media today, behaviors, beliefs shape public opinion, given that the era of media competition, and each of the following preferred media and legitimize their discourse based on the values of modernism includes in democracy. The main objective of the study is to investigate the relationship between media use with the trend of the values of democracy. That democratic values are considered in four dimensions (political participation, freedom of expression, political parties and participate in activities free demonstrations). This research is conducted as a survey using a questionnaires. The sample includes 384 citizens aged 20 years in four municipal districts of Tehran. The results of the questionnaire, data analyzed via ANOVA (one-way, are analyzed using SPSS software. The results show that the trend of democratic values in networks BBC and VOA and Network 20:30 news, the news network a statistically significant difference at 99% confidence there (F=24.701). Kayhan, information, Iran, Citizen and confidence in the trend of the values of democracy, a significant difference at 99% confidence level and the amount is F = 23.609. Manuscript profile