List of Articles بازاریابی دهان‌به‌دهان

• Open Access Article
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  1 - Investigation Effect Perceived Value on Word-of-Mouth With the Role Mediation Customer Satisfaction (Case of : Consumers of Pars Khazar Home Appliances Products)
  Ebrahim Khademi Vahid Mirzaei
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Investigating the effect of electronic word of mouth practices on the mobile banking adoption intention due to the role of trust and costomer involvement (Case study: Bank Mellat customers in Tehran)
  مسعود صمدزاده Setareh Akhavan