List of Articles ارزش ویژه برند (BE) Open Access Article Abstract Page Full-Text 1 - Recognizing and prioritising the effective factors on brand equity in the cosmetic products industries based on brand performance in cosmetic products Abolghasem Gholamreza Tehrani Hooshang Asadollah Serajoddin Mohebbi Shahriar Azizi 10.30495/imj.2021.686410