List of Articles celebrities Open Access Article Abstract Page Full-Text 1 - Interpretive structural modeling of components of athlete Endorsement Kaveh Mirani Farshad Tojari Negar Arazesh 10.30495/kmsj.2023.1987804.1130 Open Access Article Abstract Page Full-Text 2 - Identifying effective factors in managing the behavior of famous sports figures in cyberspace najaf kosari رضا صابونچی Alireza zand Open Access Article Abstract Page Full-Text 3 - National and Patriotic functions in Ra’di Azarakhshi’s poetry using epic approach Faramarz Ahmadi Mehdi Mahoozi Mahmoud Tavoosi Open Access Article Abstract Page Full-Text 4 - The effect of the Perceived value Sports and non-sports products on the Purchase Intention Endorse Congruence kaveh mirani farshad tojari negar arazeshi