Feasibility of Tourism Industry in Khorram Abad based on SWOT Analytical Model

Subject Areas : Geopolitic

پروانه Zivyar ¹ , سمیه Teymoori ² , مصطفی Norouzi ³

1 - ندارد
2 - ندارد
3 - ندارد

Received: 2015-01-31 Accepted : 2015-01-31 Published : 2013-10-23

Keywords: Tourism Development, Urban tourism, Khoram Abad, SWOT,

Abstract :

Tourism structure in any place is, on the one hand, influenced by its significance, nature, role variation, as well as its religious, cultural, recreational and business functions and generally by its points of interest. However, we have to identify the aptitudes, potentials, and capacities of tourist centers so that we may take the required steps to develop these areas via optimum investment. Thus, the research main objective is to provide the feasibility of tourism capacities and potentials in Khorram Abad to develop the industry. Hence, a list of strengths, weaknesses, opportunities and threats (SWOT) was prepared and the SWOT matrix was elicited out of it by organizing the strategic factors, and approaches have been presented as instrumental policies to promote tourism infrastructures and potentials in Khorram Abad. Research findings show that, through a systematic look towards the existing strengths, weaknesses, opportunities and threats, it can be concluded that Khorram Abad has many tourist attractions and environmental capabilities. Therefore, the city lacks the required adaptability with the environment, and we should plan to remove the threats and change them into opportunities by taking appropriate strategies.