The Effect of Environmental Uncertainty on Entrepreneurial Orientation with the Mediating Role of Innovation Speed
Subject Areas : Journal of Iranian Social Development StudiesGasem shiri 1 , Sediqeh Toutian Isfahani 2 , Shahla Sohrabi 3
1 - M.A. Student of Management (Business) Department, West Tehran Branch, Islamic Azad University, Tehran, Iran
2 - Associate Professor, Department of Public Administration, West Tehran Branch, Islamic Azad University, Tehran, Iran
3 - Assistant Professor, Department of Public Administration, West Tehran Branch, Islamic Azad University, Tehran, Iran
Keywords: environmental uncertainty, Entrepreneurial Orientation, Innovation Speed, Sepah Bank in Tehran,
Abstract :
Entrepreneurship is not only a science, but also a way of life and art, and choosing it can improve the quality of life. Due to the importance of entrepreneurship, the present study aimed to investigate the effect of environmental uncertainty on entrepreneurial orientation with the mediating role of innovation speed. In terms of practical purpose and in terms of implementation, it is a descriptive survey type. The statistical population of this research is the staff of Sepah Bank of Tehran, whose number is 1600 people and the sample size is 310 people. The data collection method is library and field and the data collection tool is a questionnaire and to check the validity, the validity of the divergent and convergent structure, to determine the reliability of the questionnaires, Cronbach's alpha method has been used. Data analysis was also performed using structural equations and smart-pls software. The results showed: environmental uncertainty with mediator role and without mediator role, government and policies with mediator role, economy with mediator role and without mediator role, products, markets and demand with mediator role and without mediator role, competition with mediator role, And technology in industry without the mediating role of innovation speed has a positive and significant effect on entrepreneurial orientation. Also, the resources and services used in the organization with the role of mediator and without the role of mediator, technology in industry with the role of mediator, government and policies without the role of mediator, and competition without the role of mediator The speed of innovation does not affect entrepreneurial orientation.
_||_