Designing Revised Balanced Score Card(BSC) in National Iranian Oil Products Distribution Company (N.I.O.P.D.C) Using Linear Programming(LP)

Subject Areas :

M.B GHoli Aryanejad ¹ , Mohammad Modiry ² , امیر Karbasi yazdi ³

1 - استاد دانشکده مهندسی صنایع دانشگاه علم و صنعت
2 - استادیار دانشگاه آزاد اسلامی واحد تهران جنوب
3 - کارشناس ارشد مدیریت صنعتی دانشگاه آزاد اسلامی واحد تهران جنوب

Received: 2015-11-04 Accepted : 2015-11-04 Published : 2010-10-23

Keywords: Revised balanced Score Card(BSC), linear programming(LP), Financial perspective, customer perspective, internal process perspective, learning and growth perspective, SCM perspective, social responsibslity perspectine,

Abstract :

Balanced Score is used as a comprehensive method in evaluation of organization,s performance.this model emphasizes ordanizational strategies and provides a reasonable and comprehensive relations with all organizational aspects (e.g. financial,customer,internal process,learning and growth),in order to achieve the goals and their evaluations.In this paper,the researchers are going to present the concepts and procedure of BSC evolution in publhc and private dimensions.The managers are interested in formulating company,s strategy by BSC to achieve the vision,but they do not have lots of money,time,resources,etc:to execute all the improved programming that obtian performance driver,s indicators.Therefore,the researchers decided to rank the perspectives and performance drivers to achieve the vision by LP method.They will also discuss the supply-chain and social responsiveness as two new perspectives of BSC.