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Manuscript ID : IMJ-2103-1580 (R1) Visit : 188 Page: 20 - 44

10.30495/imj.2021.686118

Article Type: Original Research

Providing and evaluating a grounded theory for extension of value innovation from the intra-organizational level to the supply chain

Subject Areas : Industrial Management

Ebrahim Rasti Borazjani Faghat 1 , Naser Khani 2 , Akbar Alem Tabriz 3

1 - Department of Management, Isfahan (Khorasgan) Branch, Islamic Azad University, Isfahan, Iran
2 - Department of managment, Najafabad Branch,Islamic Azad University,Najafabad,Iran.
3 - Department of Management, Shahid Beheshti University, Tehran, Iran.

Received: 2021-03-29 Accepted : 2021-10-15 Published : 2021-11-01

Keywords: Grounded Theory, Value innovation, Shared Value Innovation, Supply Chain,

Abstract :

One of the new approaches that can be used to increase the effectiveness & efficiency of the supply chain is the Shared Value Innovation in the supply chain. The difference between value innovation and shared value innovation is their level of activity. Although some research has emphasized the importance of value innovation in different parts of the organization & to some extent introduces Shared Value Innovation, so far no research has been conducted to provide a framework or model for managing Value Innovation in inter-organizational levels. The main purpose of the present study was to fill this research gap. In this mixture study, semi-structured interviews with petrochemical managers & academic experts were conducted & analyzed using constructive Grounded theory. Samples were selected by purposive sampling, based on the principles of Grounded theory approach. The reliability of the results is confirmed by calculating two evaluation indices. After analyzing the data using MaxQDA software, a framework for managing Shared Value Innovation in the supply chain has been proposed. The proposed theory shows how to achieve Shared Value Innovation through increasing adoption, improving communication, improving collaboration, enhancing trust, enhancing the commitment, enhancing interdependence while maintaining the independence, & simultaneously reducing costs. After designing the theory, its dimensions were evaluated and confirmed by combining the foundation data theory approach with the Delphi method.

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_||_

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    2.
  2. Ali, Y. H., Wright, N., Charnock, D., Henshaw, H., & Hoare, D. (2020). Protocol: Applications of qualitative grounded theory methodology to investigate hearing loss: protocol for a qualitative systematic review. BMJ Open, 10(4).
    3.
  3. Amar, H., & Haag, M. (2017). Exploring the Critical Success Factors of Virtual-Agile IT Projects: A Grounded Theory Study. International Journal of Innovation, Management & Technology, 8(6), 427-434.
    4.
  4. Amarakoon, U., Weerawardena, J. & Verreynne, M.-L.  (2018).   Learning capabilities, human resource management innovation & competitive advantage. The International Journal of Human Resource Management, 29(10): 1736-1766.
    5.
  5. Au, A. & Tucker, J.  (2018).   blue ocean strategy for microenterprises. International Journal of Information, Business & Management, 10(2): 92-98.
    6.
  6. Baden-Fuller, C., Giudici, A., Haefliger, S. & Morgan, M. S. (2018). Customer Engagement Mechanisms: Strategies for Value Creation & Value Capture. In: ATINC, G., ed. Academy of Management Proceedings, 2018 New York. Academy of Management, 13226.
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    13.
  13. Cambra-Fierro, J. , & Polo-Redondo, Y.  (2008). creating satisfaction in the demand-supply chain:  the buyers' perspective. Supply Chain Management: An International Journal, 13(3).  211-224. 
    14.
  14. Carter,   &  Ejara,  D.  D.  (2008).  ‘Value  innovation  management  &  discounted  cash  flow’, Management Decision, 46(1): pp.58-76
    15.
  15. Charlton, J. (2003). Delphi Technique. In M.S. Lewis-Beck, A. Bryman, & T.F. Liao (Eds.). The SAGE Encyclopedia of Social Science Research Method. Thousand Oaks, CA: Sage Publications, Inc.
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  16. Charmaz, K., (2006). Constructing grounded theory, London: Sage.
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  17. Christiansen, B. (2014). Handbook of research on global business opportunities, Business science reference, USA.
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  18. Cohee, G.L., Barrows, J. & Handfield, R. (2019). early supplier integration in the US defense industry. Journal of Defense Analytics & Logistics, 3(1): 2-28.
    19.
  19. Coughlan, P., & Fergus, M. (2009).  Defining the path to value innovation.  International Journal of Manufacturing Technology & Management, 16(3).  234-249. 
    20.
  20. Day, G. S. (1990). Market driven strategy: Processes for creating value, Free Press, New York.
    21.
  21. Day, J., & Bobeva, M. (2005). A generic toolkit for the successful management of Delphi studies. The Electronic Journal of Business Research Methodology, 3(2), 103-116.
    22.
  22. Delbecq, A. L., Van de Ven, A. H., & Gustafson, D. H. (1975). Group techniques for program planning: A guide to nominal group & Delphi processes. Scott, Foresman.
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  23. Eisenhardt, K. M. & Graebner, M. A. (2007). Theory Building from Cases: Opportunities & Challenges. Academy of Management Journal, 50: 25–32.
    24.
  24. Erffmeyer, R. C., Erffmeyer, E. S., & Lane, I. M. (1986). The Delphi technique: An empirical evaluation of the optimal number of rounds. Group & organization studies, 11(1-2): 120-128.
    25.
  25. Fahey, L. (1999).   Competitors:  outwitting, outmaneuvering, & outperforming, University of Texas Press, Texas.
    26.
  26. Fan, F., Lian, H., Liu, X., & Wang, X. (2021). Can environmental regulation promote urban green innovation Efficiency? An empirical study based on Chinese cities. Journal of Cleaner Production, 287, 125060.
    27.
  27. Fynes, B., Voss, C., & de Búrca, S. (2005). The impact of supply chain relationship quality on quality performance. International Journal of Production Economics, 96(3), 339-354.
    28.
  28. Glaser, B. G., Strauss, A. L., (1967). The Discovery of Grounded Theory: Strategies for Qualitative Research, New Brunswick: Aldine.
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  29. Gottschalk, P. (2000). Studies of key issues in IS management around the world. International journal of information management, 20(3), 169-180.
    30.
  30. Groth, J. (1994).   The exclusive value principle–a concept for marketing.  Journal  of  Product  Brand Management, 3(3): 08-18.
    31.
  31. Gunasekaran, A., Patel, C. & Mcgaughey, R.  (2004).   A framework for supply chain performance measurement. International journal of production economics, 87(3): 333-347.
    32.
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  33. Henrike, H., W. & Schultz, C. (2014). ‘The impact of health care professionals' service orientation on patients innovative behavior’, Health Care Management Review, 39(4): 329–339.
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  34. Hensel P., Glinka B., (2018). Grounded Theory, In: Ciesielska M., Jemielniak D., (eds). Qualitative Methodologies in Organization Studies, UK: Palgrave Macmillan.
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  35. Hill, C. W. (1988). Differentiation versus low cost or differentiation & low cost: A contingency framework. Academy of management Review, 13(3): 401-412.
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  36. Hinterhuber, A. & Liozu, S. M. (2014). Is innovation in pricing your next source of competitive advantage? Business Horizons, 57(3): 413-423.
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  37. Holsti, R. (2019). Content analysis in social sciences & humanities. Translate: Salarzadeh Amiri, N. Tehran: Allameh Tabatabai University Press. (In Persian).
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