The Attitude of Tehranian Customers toward Tourism Electronic Services

Subject Areas : Iranian Sociological Review

Alireza Dehghan ^{1 *} , Yalda Erfanifard ²

1 - Assistant Professor of Communication, University of Tehran, Iran
2 - M.A Holder of Social Communications, University of Tehran, Iran

Received: 2013-10-03 Accepted : 2013-10-03 Published : 2011-01-01

Keywords: E-tourism, Attitude, Subjective norms, tehranian travelers, the theory of Reasoned Action,