Sustainable Agriculture Network of Organic Jasmine Rice Production: The Model of Community Enterprise in Phayao Province, Thailand

Subject Areas : Extension and Economic

Wasna Pithakpol ¹ , Bungon Sawatsuk ^{2 *} , Somchart Tana ³ , Yodsawat Kamsamut ⁴ , Chitnarong Sirisathitkul ⁵

1 - School of Agriculture and Natural Resources, The University of Phayao. Muang District, Phayao Province 56000, Thailand
2 - School of Business and Communication Arts, The University of Phayao, Muang District, Phayao Province 56000, Thailand
3 - School of Agriculture and Natural Resources, The University of Phayao. Muang District, Phayao Province 56000, Thailand
4 - School of Agriculture and Natural Resources, The University of Phayao. Muang District, Phayao Province 56000, Thailand
5 - School of Science, Walailak University, Thasala District, Nakhon Si Thammarat Province 89160, Thailand

Received: 2025-06-13 Accepted : 2025-08-07 Published : 2025-09-21

Keywords: Organic Farming, Jasmine Rice, Rice Production, Community Enterprise, Sustainable Agriculture,

Abstract :

Organic rice farming faces challenges of rising input costs and limited scalability. This study investigates a sustainable solution through the Dok Kham Tai Community Enterprise Model in Phayao Province, Thailand, which promotes a networked, community-based approach to organic jasmine rice production. The model emphasizes collective action and knowledge sharing among local farmers. Using field observations, in-depth interviews with 15 community members, and quantitative assessments, the study evaluates the impact of shifting from individual to group-based organic farming. Results show that the integration of technology and shared resource management led to an 11.10% increase in rice yields, while production costs rose by 10.89%, resulting in an overall net economic benefit for participating farmers. Additionally, collective marketing strategies improved product value and strengthened community identity. The findings underscore the potential of community enterprise models to enhance sustainability, reduce chemical usage, and improve livelihoods, offering a replicable framework for organic agriculture in similar rural contexts.