Interpretive structural modeling of factors affecting the application of Blockchain technology in Banking industry of Iran
Subject Areas : business managementmaryam yazdanirad 1 , Mehran keshtkar, 2 , mahmoud ahmadi, 3 , farzad asayesh 4
1 - Department of Management, Qods City Branch, Islamic Azad University, Tehran, Iran
2 - Department of Knowledge Management, Malek Ashtar University, Tehran, Iran
3 - Department of Management, Ghods City Branch, Islamic Azad University, Tehran, Iran
4 - Department of Management, Ghods City Branch, Islamic Azad University, Tehran, Iran
Keywords: Banking industry, Interpretive Structural Modeling, Blockchain,
Abstract :
The purpose of the present study was the interpretative structural modeling of the factors affecting the application of blockchain technology in the banking industry. This study is based on the practical purpose and from the perspective of the method in the field of mixed studies with deductive-inductive approach. Identifying the effective factors on the application of blockchain technology in the banking industry was done through semi-structured interviews based on theoretical saturation with professors in the field of information technology, banking management and experts active in the banking industry. T, the opinions of senior managers and experts in the banking industry in the number of 50 people were used with the purposeful sampling method and with the help of a questionnaire. Validity and reliability of the questionnaire were confirmed using content validity and test-post-test method. Coding the resulting data using Atlas.ti software led to the identification of 14 factors affecting the application of blockchain technology in the banking industry. Modeling of the identified factors with interpretive structural method led to the formation of seven levels, policies, awareness and regulation were the most effective factors and productivity was the most impressionable factor.
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