Designing an Integrated Strategic Risk Development Model in the Banking Industry Using Interpretive Structural Modeling Approach (Case Study: One of the Large Commercial Banks)
Subject Areas : business managementdavod khosroanjom 1 , behzad keshanchi 2 , Sayed Mehdi Ahmadi Afshar 3 , amir pourgholi 4
1 - Department of Management, Faculty of Management and Economics, Tarbiat Modares University, Tehran, Iran
2 - Department of Banking Management, College of Economic Sciences, School of Banking Sciences, Tehran, Iran.
3 - Department of Business Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran
4 - Department of Accounting, Central Tehran Branch, Islamic Azad University, Tehran, Iran
Keywords: Customer Satisfaction, Banking industry, Interpretive Structural Modeling, Strategic Risks,
Abstract :
Intensifying competition among banks and increasing their risk, including emerging risks such as strategic risks, has a significant negative impact on the value of the bank. Therefore, the key to the survival of banks is to create the necessary capabilities to identify, analyze and react to them. .The purpose of this study is to identify effective strategic risk criteria in order to support the strategic goals of the banking industry and determine their effectiveness.In this regard, based on documentary studies and in-depth study of the literature and with the help of Fuzzy Delphi method and the opinion of 15 experts, risky areas in the banking industry, including seven groups of Operational risks, Accuracy, Environmental, Management, Strategy, Technology Information and Finances were comprehensively identified. In order to structure the relationships between strategic risk criteria, Interpretive Structural Modeling was used and by developing an integrated model to measure the effectiveness of the criteria in order to support the strategic goals of the banking industry. The results showed that the effectiveness of "customer satisfaction" criterion is better than other criteria and vice versa, the effectiveness of "investment risk assessment" criterion is weaker than other criteria.
_||_