TY  - JOUR
AU  - Rahmatnejad, Asgar
AU  - Samadi, Mehran
TI  - The relationship between customer relationship management (CRM) 
and organizational effectiveness from the perspective of the bank Mellat staff
JO  - Sociological studies
VL  - 8
IS  - 28
SP  - 41
EP  - 56
PY  - 2015
DO  - 
ER  -