@article{
  author = {Maleki Minbashzargah, Morteza, Zaree, Azim, Asadzade, Mahbobeh},
  title = {The Impact of SMS Advertising on Purchase intention by attending to Brand Equity mediating role},
  journal = {Journal of Development & Evolution Mnagement},
  year = {2018},
  volume = {9},
  number = {0},
  pages = {249-257},
  doi = {}
}