TY - JOUR AU - Tahmasebi, Abdolreza AU - fallah, Mirfeiz AU - Vakilifard, Hamidreza AU - Naami, Abdullah TI - The Impact of Performance Criteria on Brand Value In the automotive industry JO - Journal of Investment Knowledge VL - 12 IS - 47 SP - 541 EP - 562 PY - 2023 DO - ER -