@article{ author = {Hassanzadeh, M., Ghadiri, A.}, title = {Investigating the Effects of Brand Credibility on Customer Loyalty in Public and Private Banks}, journal = {Jounal of Marketing Management}, year = {2010}, volume = {5}, issue = {1}, pages = {193-225}, doi = {}, url = {https://sanad.iau.ir/fa/Article/811902} }