@article{
  author = {Motaharinejad, F., Samadi, S., Tolabi, Z., Pour Ashraf, Y.},
  title = {Studying the Relationship between Brand and Consumer (Case Study: Electrical Home Appliance)},
  journal = {Jounal of Marketing Management},
  year = {2014},
  volume = {9},
  number = {2},
  pages = {127-147},
  doi = {}
}