@article{ author = {Barzegarloo, Daryoush, Kazemi, Amir}, title = {Prioritizing Factors Affecting Retail Success in Multicultural Communities Case Study: Ofogh Kourosh Stores in Shiraz)}, journal = {Jounal of Marketing Management}, year = {2021}, volume = {16}, issue = {1}, pages = {121-133}, doi = {}, url = {https://sanad.iau.ir/fa/Article/811371} }