TY  - JOUR
AU  - Mosavi, Seyyed Alireza
TI  - Presentation of value-making model in the banking services industry (Case Study: National Bank of Fars Province)
JO  - Jounal of Marketing Management
VL  - 12
IS  - 4
SP  - 63
EP  - 76
PY  - 2018
DO  - 
ER  -