%0 Journal Article
%A haji hoseini, effat, eivazi heshmat, ali asghar
%T The impact of marketing activities on service brand equity: The mediating role of evoked experience
%J Jounal of Marketing Management
%V 12
%N 4
%P 89-103
%D 2018
%R 
%U https://sanad.iau.ir/fa/Article/810909