TY  - JOUR
AU  - Farhangi, Ali Akbar
AU  - Heidari, Majid
TI  - Social Media and Managing to Provide Bank Services to the Digital Generation Through the Use and Gratification Theory Approach.
JO  - Media Studies
VL  - 9
IS  - 27
SP  - 63
EP  - 76
PY  - 2015
DO  - 
ER  -