%0 Journal Article
%A daneshmand, behnaz, Haghighi, Mohammad, zarei, Azim, shojaei, golnar
%T Designing a model for surviving and strengthening the hotel brand in the tourism industry with future studies approach through Grounded Theory (case Study: Selected 4 and 5 star hotels in Mashhad)
%J Future study Management
%V 33
%N 128
%P 0-0
%D 2022
%R 10.30495/jmfr.2022.21092
%U https://sanad.iau.ir/fa/Article/786059