TY - JOUR AU - Dehghani, Zoleikha AU - Ebrahimzadeh, Reza AU - ebrahimzadeh , Reza TI - A review of the effectiveness of localized advertising and its use in social networks with an exploratory mixed model JO - Journal of Business Management VL - 17 IS - 67 SP - 218 EP - 239 PY - 2025 DO - ER -