@article{
  author = {Okhravi, Amirhosein, Zamani noghabi, Hosein},
  title = {Investigating the strategies of attracting customers in the banking industry based on marketing mixes and choosing the best scenario},
  journal = {Strategic Management Researches},
  year = {2024},
  volume = {29},
  number = {91},
  pages = {43-74},
  doi = {}
}