@article{ author = {Bagheri, Ramin, نعیمی نظام آباد, مهدی, Pagheh, Abdolaziz}, title = {Identifying fanatical consumers’ mental models toward luxurious brands}, journal = {Journal of Interdisciplinary Studies in Marketing Management}, year = {2023}, volume = {2}, number = {1}, pages = {63-76}, doi = {} }