Neurological Analysis of Consumer Behavior in Shopping Malls Using EEG

Subject Areas : Design of Experiment

Mahmoud Samadi ¹ , Mohammad Mahdi Mozaffari ² , Jafar Shaghaghi ³

1 - Department of Management Science,Abhar branch, Islamic Azad University, Abhar, Iran
2 - Faculty of Social Science, Imam Khomeini International University, Qazvin, Iran
3 - Faculty of Electrical and Computer Engineering, Science and Research Branch, Islamic Azad University, Tehran, Iran

Received: 2020-08-23 Accepted : 2020-08-23 Published : 2016-09-01

Keywords: