Analysis of Marketing Strategy Impact on Organizational Performance in the Iran Banking Industry Case Study: Maskan Bank of Kermanshah Province

Subject Areas : Business Strategy

Peyman Akbari ¹ , Hamid-Reza Jalilian ²

1 - Department of Management, Payame Noor University, Iran
2 - Department of Management, Payame Noor University, Iran

Received: 2015-02-15 Accepted : 2015-02-22 Published : 2017-01-01

Keywords:

References:

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