Perception of Students on Business Social Responsibility (BSR) with Regards to Profitability, Long Term and Short Term Success of Firms in Nigerian (SEM Approach)

Subject Areas : General Management

A. H.  Goron Dutse ¹ (School of Business Management, College of Business, University of Utara Malaysia, Malaysia.)
H.  Hilman ² (School of Business Management, College of Business, University of Utara Malaysia, Malaysia.)

Received: 2013-09-21 Accepted : 2013-09-21 Published : 2012-10-01

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