A Model for Standardization/Adaptation Strategy Selection in the Irans Multinational Companies (MNCs)
Subject Areas : General ManagementMohammad Ali Abdolvand 1 , Nadereh Sadat Najafizadeh 2
1 - Associate professor, Business Management Office, School of Management and Economics, Science and Research Branch,
Islamic Azad University (IAU), Tehran, Iran.
2 - PhD Student, Business Management Office, School of Management and Economics, Science and Research Branch,
Islamic Azad University (IAU), Tehran, Iran.
Keywords:
Abstract :