Motivational Values and their Effects on Market Attitude and Customer Attitude in Auditing Institutions
Subject Areas : International Journal of Finance, Accounting and Economics Studiessaeed amini 1 , azita jahanshad 2 , Ghodratolah Talebnia 3
1 - P.hd Student,Department of Accounting, Science and Research Branch, Islamic Azad University, Tehran, Iran
2 - Associate Professor, Department of Accounting, Islamic Azad University, central tehran Branch
3 - Associate Professor of Accounting, Science and Research Branch, Islamic Azad University, Faculty of Humanities, Accounting Department, Tehran, Iran
Keywords:
Abstract :