Application of structural approach-complexity-interpretation of supply chain and its role in competitiveness in automotive industry

Subject Areas : Futurology

Saeid Zanganeh ¹ , bolghis bavarsad ² , majid nili ahmadabadi ³

1 - Industrial Management, Faculty of Management, Masjed Soleiman Azad University, Masjed Soleiman, Iran
2 - Management, industrial management, Faculty of Management, Masjed Soleyman Azad University, Masjed Soleyman, Iran
3 - Management, industrial management, Faculty of Management, ،Ghom Azad University, Ghom, Iran

Received: 2020-02-22 Accepted : 2020-03-07 Published : 2021-07-23

Keywords: Iran Khodro Company, The complexity of supply chain, supply chain capability and competitive advantage of supply chain,

Abstract :

Extensive progress in supply chain management operations and logistics research has led to the changing nature of the competition in modern businesses. In the supply chain process, the performance of supply chain management is an important and key factor for the acquisition of competitive advantage. The purpose of this paper is to use a structural approach-complexity interpretation of supply chain and its role in competitiveness in automotive industry in the automotive industry. This paper is in terms of development goal, which by using the combined method, in two stages, including identification of indicators by thematic analysis method and its test was conducted using a correlational survey. The statistical population of the paper in the quality phase of the managers of Iran Khodro Company of Khuzestan province and professors and in the quantitative phase of managers, employees and staff of Iran Khodro Company of Khuzestan Province is a small part of the formation of a structural self-interactive matrix to follow structural and interpretive modeling. The sample size in the qualitative phase was determined by the method of judgement. The results showed that 3 main indices and 15 sub-indexes were identified as the main model factors.