Designing a process model for developing a strategy for project-oriented companies to increase competitiveness with a risk management approach
Subject Areas : مدیریتFariborz Noralahpour 1 , Masoumeh Danesh Shakib 2 , Soheila Khishtandar 3
1 -
2 - Department of industrial management, College of management and accounting, Qazvin branch, Islamic Azad university, Qazvin, Iran.
3 - استادیار، دانشگاه آزاد اسلامی، واحد قزوین، گروه مدیریت صنعتی، قزوین، ایران
Keywords: Strategy formulation, process model design, project-based organizations, competitiveness, interpretive structural modeling (ISM).,
Abstract :
Abstract:
This study examines the design of a process model for strategy formulation for project-oriented companies in order to increase competitiveness. In today's world, project-oriented companies are faced with complex challenges in project management and competition that require innovative and effective strategies to maintain competitive advantage. The main objective of this study is to design a process model for strategy formulation in project-oriented companies using interpretive structural analysis (ISM) and Delphi methods. First, the Delphi method was used to identify and prioritize key indicators. 20 industry experts identified important indicators of strategy formulation from prominent project-oriented companies in Iran. Then, using the ISM technique, the complex relationships between the indicators were analyzed and their structural model was drawn. This model effectively shows the mutual effects and dependencies between indicators and provides a framework for developing optimal strategies.
The results of the research show that risk management and cost management indicators have a great impact on other indicators and are therefore placed in the first group. These indicators should be placed in strategic priorities. In contrast, indicators such as project evaluation and performance and continuous improvement processes should be placed in the third and fourth groups.; The presented model can be a valuable guide for managers and strategists in the process of formulating competitive strategies. This research also highlights the importance of using structural methods and complex analysis in strategic management and provides practical suggestions for improving management practices.
مراجع: 1- آذر، ع. و وفایی، ا. ( 1389) بررسی عوامل مؤثر بر اثربخشی نظام بودجه ریزی عملیاتی در سازمانهای، عمومی. دوفصلنامه برنامه و بودجه، ،110 بهار و تابستان،79-98
2- آذر، عادل و فرجی، حجت (1381). علم مدیریت فازی، مرکز مطالاعات و بهرهوری ایران. انتشارات اجتماع
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