• فهرس المقالات Bi-objective model

      • حرية الوصول المقاله

        1 - A Two-dimensional Warranty Model with Consideration of Customer and Manufacturer Objectives Solved with Non-dominated Sorting Genetic Algorithm
        Amin Asadi Mohammad Saidi-Mehrabad Faranak Fathi Aghdam
        Warranty is a powerful implement for marketing strategy that is used by manufacturersand creates satisfaction for consumers by ensuring to compensate for incorrect operation of the product. Warranty serviceresults ina cost named warranty cost for a manufacturer.This cos أکثر
        Warranty is a powerful implement for marketing strategy that is used by manufacturersand creates satisfaction for consumers by ensuring to compensate for incorrect operation of the product. Warranty serviceresults ina cost named warranty cost for a manufacturer.This cost is a function of warranty policy, regions, and product failures pattern. Since this service coversthe cost of uncertain failure of the product, it makes some utility for customers. In this paper, we developed a novel customer utility function that is used as a customer objective to be maximized. In addition to the manufacturer objective, minimizing the warranty costisconsidered simultaneously. There are four restrictions on warranty parameters such as time, usage, unit product price and the R&D expenditure to be considered. Finally, we will propose a novel bi-objective model that maximizesthe utility function for customers and minimizesthe warranty cost for the manufacturer. This model will be solved with an evolutionary algorithmcalled Non-Dominated Sorting Genetic Algorithm (NSGA-II) and non-dominated Pareto solutionswill be gained from this method.To give a numerical instance, for a certain usage rate’s range of costumers, different warranties are provided and compared. It is believed that the computational results can help manufacturers to determine optimal solutions for the objective functions and consequentlywarranty parameters. تفاصيل المقالة
      • حرية الوصول المقاله

        2 - Solving Bi-objective Model of Hotel Revenue Management Considering Customer Choice Behavior Using Meta-heuristic Algorithms
        Surur Yaghobi Harzandi Amir Abbas Najafi
        The problem of maximizing the benefit from a specified number of a particular product with respect to the behavior of customer choices is regarded as revenue management. This managerial technique was first adopted by the airline industries before being widely used by ma أکثر
        The problem of maximizing the benefit from a specified number of a particular product with respect to the behavior of customer choices is regarded as revenue management. This managerial technique was first adopted by the airline industries before being widely used by many others such as hotel industries. The scope of this research is mainly focused on hotel revenue management, regarding which a bi-objective model is proposed. The suggested method aims at increasing the revenue of hotels by assigning the same rooms to different customers. Maximization of hotel revenue is a network management problem aiming to manage several resources simultaneously. Accordingly, a model is proposed in this paper based on the customer choice behavior in which the customers are divided into two groups of business and leisure. Customers of the business group prefer products with full price, whereas products with discounts are most desirable for leisure customers. The model consists of two objectives, the first one of which maximizes the means of revenue, and the second one minimizes the dispersion of revenue. Since the problem under consideration is Non-deterministic Polynomial-time hard (NP-hard), two meta-heuristic algorithms of Non-dominated Sorting Genetic Algorithm-II (NSGA-II) and Multiple Objective Particle Swarm Optimization (MOPSO) are proposed to solve the problem. Moreover, the tuned algorithms are compared via the statistical analysis method. The results show that the NSGA-II is more efficient in comparison with MOPSO. تفاصيل المقالة