%0 Journal Article
%A Hosseini, Monireh, Firouzi, Farnoush
%T Measuring Customer Acquisition Value: A Comprehensive Approach to Customer Equity
%J Journal of System Management
%V 1
%N 4
%P 1-13
%D 2015
%R 
%U https://sanad.iau.ir/fa/Article/918375