@article{
  author = {maleki farsani, Gholamreza, Rashidpoor, Ali, ebrahimzadeh dastjerdi, reza},
  title = {Identifying persuasive components of billboard advertising for cultural services goods to provide a template},
  journal = {Journal of Cultural Management},
  year = {2021},
  volume = {15},
  issue = {2},
  pages = {65-79},
  doi = {},
  url = {https://sanad.iau.ir/fa/Article/818080}
}