TY  - JOUR
AU  - Hajiaghabozorgi, Ali
AU  - ahmadi sharif, mahmood
AU  - Ghafari Ashtiani, peyman
TI  - Designing and Evaluation of an Interactive Marketing Model for Customer Retention and Loyalty
JO  - Journal of Interdisciplinary Studies in Marketing Management
VL  - 4
IS  - 2
SP  - 17
EP  - 36
PY  - 2025
DO  - 
ER  -