TY  - JOUR
AU  - begmoradi, reza
AU  - Rousta, Alireza
AU  - Doshmanziyari, Esfandiar
TI  - Design and presentation of brand personality marketing model to enhance customer loyalty
JO  - Journal of Business Management
VL  - 12
IS  - 47
SP  - 172
EP  - 196
PY  - 2020
DO  - 
ER  -