ارائه مدل ارزیابی مدیریت عملکرد هلدینگ شرکت های نفت و گاز با رویکرد تئوری بازی ها
الموضوعات :
Mehdi Khajavi
1
,
Mohammad reza motadel
2
,
Mohammad Ali Afshar Kazemi
3
1 - PhD Candidate, Islamic Azad University, Tehran Central Branch
2 - Associate professor, Islamic Azad University, Tehran Central Branch
3 - Associate professor, Islamic Azad University, Tehran Central Branch
تاريخ الإرسال : 26 الجمعة , شوال, 1443
تاريخ التأكيد : 14 الأحد , رجب, 1444
تاريخ الإصدار : 29 الإثنين , رجب, 1444
الکلمات المفتاحية:
ارزیابی عملکرد,
ارزش شپلی,
تئوری بازی ها,
مدیریت عملکرد,
ملخص المقالة :
با توجه به افزایش روزافزون رقبا، سازمان ها بیش از پیش به دنبال یک سیستم ارزیابی عملکرد، اثر بخش و پویا می باشند، از این رو ارزیابی و مدیریت عملکرد هر سازمان، علاوه بر روشن ساختن وضعیت موجود آن می تواند برنامه استراتژیک و راه گشایی را برای بهبود عملکرد و موفقیت های آتی آن سازمان تدوین نماید، هدف مقاله حاضر ارائه یک مدل ارزیابی مدیریت عملکرد هلدینگ شرکت های نفت و گاز با رویکرد تئوری بازی ها می باشد. تحقیق حاضر کاربردی و از نوع پژوهشهای توصیفی و از شاخه پیمایشی است. جامعه مورد مطالعه این تحقیق، شامل کلیه شرکتهای فعال در حوزه نفت و گاز میباشد. نمونه آماری این تحقیق شامل 280 نفر میباشد که به صورت تصادفی انتخاب شده است، در مطالعه حاضر جهت تجزیه و تحلیل از نرم افزار تحلیل آماری چند متغیره در دو بخش توصیفی، استنباطی و از مدلسازی ریاضی و ارزش شاپلی استفاده شده است، نتایج نشان داد که توجه به منظر مشتری بیشترین مطلوبیت را در راستای رسیدن به چشمانداز ایجاد خواهد نمود و نفوذ در بازارهای جدید با ضریب بتای 0.774 بر روی افزایش درآمد تأثیر مستقیم دارد.
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