مدل سطح بندی عوامل موثر بر به کارگیری راهبرد سرمایه گذاری مخاطره آمیز شرکتی با رویکرد مدل سازی ساختاری تفسیری (ISM)
الموضوعات : دانش سرمایهگذاریحسین غضنفری 1 , سید حمید خداداد حسینی 2 , اسدالله کرد نائیج 3 , عادل آذر 4
1 - دانشجوی دکترای مدیریت بازاریابی بین الملل دانشگاه تربیت مدرس، تهران، ایران
2 - استاد و عضو هیئت علمی دانشگاه تربیت مدرس، تهران، ایران (نویسنده مسئول)
3 - دانشیار و عضو هیئت علمی دانشگاه تربیت مدرس، تهران، ایران
4 - استاد و عضو هیئت علمی دانشگاه تربیت مدرس، تهران، ایران
الکلمات المفتاحية: سرمایه‌گذاری مخاطره‌آمیز شرکتی, مدلسازی ساختاری تفسیری, تلاطم محیطی, فشار رقابتی, مخاطری پذیری برون سازمانی,
ملخص المقالة :
روشهای تحقیق و توسعه درون سازمانی در بسیاری از مواقع نمی‌تواند با سرعت کافی روند تغییرات محیطی در بازار متلاطم کنونی را دنبال کند. لذا شرکتهای حاضر در این بازارها ناگزیرند علاوه بر تحقیق و توسعه داخل سازمانی از راهبردهای توسعه ی خارج از سازمان نیز بهره بگیرند. استفاده از سرمایه گذاری مخاطره آمیز شرکتی به عنوان یک راهبرد توسعه خارج از سازمان در میان شرکت های بزرگ کشور رو به افزایش است. در این مقاله بر آن شدیم تا مدلی برای سطح بندی عوامل موثر بر بکارگیری راهبرد سرمایه‌گذاری مخاطره‌آمیز شرکتی در شرکتهای ایرانی ارائه دهیم. جمع آوری داده ها از طریق مصاحبه با نخبگان و مرور ادبیات تحقیق، شناسایی مقوله های مرتبط با سرمایه گذاری مخاطره آمیز شرکتی با تحلیل محتوی و ارائه مدل با رویکرد مدلسازی ساختاری تفسیری و تحلیل MICMAC انجام شده است.
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