تبیین نقش مدیریت در توسعه گردشگری پایدار با تاکید بر گردشگری ورزشی، موردپژوهی: بخش ارمند شهرستان خانمیرزا
الموضوعات :
فصلنامه علمی برنامه ریزی منطقه ای
محسن صیدالی
1
1 - استادیار گروه جغرافیا و گردشگری دانشکده منابع طبیعی و علوم زمین دانشگاه کاشان ،کاشان،ایران
تاريخ الإرسال : 03 الثلاثاء , جمادى الثانية, 1444
تاريخ التأكيد : 09 الثلاثاء , رجب, 1444
تاريخ الإصدار : 01 الجمعة , شوال, 1444
الکلمات المفتاحية:
مدیریت,
گردشگری پایدار,
گردشگری ورزشی,
بخش ارمند,
شهرستان خانمیرزا,
ملخص المقالة :
گردشگری در جهان امروز به عنوان یکی از پویاترین بخش‌های اقتصادی شناخته شده است و سهم زیادی از درآمد و اشتغال کشورهای دنیا را به خود اختصاص داده است. گردشگری ورزشی به عنوان یکی از گونه‌ها و انواع گردشگری به بررسی حضور و مشارکت ورزشکاران در مسابقات و رقابت‌های ورزشی و یا تماشای رویدادهای ورزشی توسط گردشگران تماشاگر می‌پردازد. در توسعه ابعاد گوناگون فعالیت‌های گوناگون اقتصادی، نمی‌توان از نقش مدیریت غافل شد. این پژوهش که با هدف بررسی نقش مدیریت در توسعه گردشگری پایدار ورزشی در بخش ارمند شهرستان خانمیرزا در استان چهارمحال و بختیاری انجام شده است؛ ماهیتا از نوع کاربردی است که با بهره‌گیری از روش‌های مروری(اسنادی-کتابخانه‌ای) و میدانی تدوین شده است. این پژوهش کیفی و از نوع پژوهش‌های اکتشافی می‌باشد که از روش تحلیل مضمون یا تماتیک در اجرای آن استفاده شده است. جامعه آماری این پژوهش متشکل از صاحب‌نظران رشته‌های تربیت‌بدنی و مدیریت ورزشی، جامعه‌شناسی، جغرافیا و برنامه‌ریزی، گردشگری(با سوابق علمی در حوزه گردشگری ورزشی) بوده‌اند. نمونه‌گیری به صورت هدفمند انجام شد که با 10 مصاحبه، اشباع نظری صورت گرفت. نتایج نشان داد که اعمال مدیریت یکپارچه همراه با مشارکت جوامع محلی و آموزش‌ها و آگاه‌سازی‌های محیط‌زیستی می‌تواند توسعه پایدار جریانات گردشگری ورزشی و رویدادهای مرتبط با ورزش را در ناحیه مورد مطالعه فراهم سازد. هم‌چنین، اعمال روش‌های مدیریتی کارآمد توام با برنامه‌ریزی و بازاریابی مطلوب گردشگری ورزشی می‌تواند زمینه‌ساز نقش‌آفرینی بیش از پیش این ناحیه در گردشگری ورزشی و نیز ارتقاء سهم ورتبه آن در بین دیگر مناطق کشور در این گونه از گردشگری شود.
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