قیمت گذاری و تصمیمگیری در خصوص تلاش برای کاهش انتشار کربن در یک زنجیره تأمین تولید خودروهای بنزینی و خودروهای الکتریکی با درنظرگیری دولت: یک رویکرد نظریه بازی
الموضوعات :محمد مهدی شیخی نصر آبادی 1 , حسین خسروشاهی 2
1 - دانشکده مهندسی صنایع و سیستمها، دانشگاه صنعتی اصفهان، اصفهان، ايران
2 - دانشکده مهندسی صنایع و سیستمها، دانشگاه صنعتی اصفهان، اصفهان، ايران
الکلمات المفتاحية: قیمت گذاری, خودروهای الکتریکی, کاهش آلایندههای کربنی, مدیریت زنجیری تامین پایدار: نظریهی بازی: رقابت استکلبرگ,
ملخص المقالة :
در حالی که بازار خودروهای الکتریکی جدید به طور چشمگیری در حال رشد است، برخی از مشکلات زیست محیطی، مانند انتشار کربن، معمولاً به تولید خودروهای الکتریکی نسبت داده میشود. در این پژوهش، یک زنجیره تامین شامل یک تولیدکننده که خودروی الکتریکی و بنزینی را از طریق یک خرده فروش به فروش میرساند، مورد پژوهش قرار داده شد. در این پژوهش، از یک رویکرد نظریه بازی برای مدل سازی و حل مسئله استفاده شده است. در این پژوهش فرض شده است که دولت به عنوان رهبر در بازی استکلبرگ سیاستهای متفاوتی را که بر مبنای مفهوم توسعهی پایدار طراحی شده اند، به اجرا در میآورد. تحت این سیاستها، تولیدکننده و خرده فروش تلاش در بیشینه سازی سود اقتصادی خود در رقابت استکلبرگ دارند. در نتیجهی این پژوهش، دیدگاههای مدیریتی به منظور استفاده در مسائل واقعگرایانه واقعی بدست آمده است. به عنوان مثال، آستانههایی برای ضرایب و پارامترهایی نظیر ضریب تبدیل ارزش زیست محیطی به ارزش مالی به دست آمده که نشان میدهد اگر سرمایه گذاری سبز در خط تولید به تقاضای محصول بستگی داشته باشد، قیمت بازار (همان قیمت مصرفکننده) و قیمت کارخانهی محصول خودروهای الکتریکی در مقایسه با وضعیتی که اهمیت سرمایه گذاری سبز برای دولت مستقل از تقاضا است، گران تر خواهد بود. با این حال دولت در فرض نخست، بیشتر از خودروهای الکتریکی حمایت میکند. به منظور ارائه بینشهای مدیریتی کاربردی در دنیای واقعی، در این پژوهش بر روی تحلیلهای پارامتریک تمرکز قرار گرفت.
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