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    • List of Articles loyalty

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        1 - The Causal Model of Brand Personality,Risk Aversion and Customer Loyalty
        Mehdi Rostami Hamid Foroghi Pour Reza Saboonchi
        20.1001.1.23222301.2019.5.3.12.7
      • Open Access Article
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        2 - Designing Optimal Banking Model Based on Customer Service
        Seyed Ebrahim Hosseini Tooraj Sadeghi Ali Hosseinzadeh Mehdi Zirak
        20.1001.1.23222301.2019.5.4.12.9
      • Open Access Article
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        3 - The Effect of Competitive Advantage Strategies on Customer Loyalty: Mediated role of Brand Identification and Brand Awareness (Case study: Parsian Insurance customers)
        Samira Falahatgar Mousa Rezvani Chamanzamin Mohammad Taleghani
        10.30495/jsm.2021.1943132.1550
        20.1001.1.23222301.2021.7.4.10.1
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        4 - Assessing the Out-Of-Home Advertising Model of Consumer Products (Case study of food industry in Fars province)
        Abdulaziz Shourangiz Hassan Biabani Mohammad Hossein Ranjbar
        10.30495/jsm.2021.1943122.1549
        20.1001.1.23222301.2021.7.4.6.7
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        5 - Unraveling the Link between Website Quality and Customer Trust, Satisfaction, and Loyalty: A Meta-analysis
        Fatemeh Sadat   Enjavi Hosseini Ghasem Bakhshandeh Maryam Darvishi
      • Open Access Article
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        6 - The Impact of E-Satisfaction on E-Loyalty Moderated by Customer Perceived Risk and Skill (Case of Mashhad’s Mellat bank)
        Seyed Mojtaba Moussavi Neghabi Yousef Ramezani Bahare JabarZade Nouri
      • Open Access Article
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        7 - Influence of Knowledge Management on the Customer Relationship Management with Meditative Role of Satisfaction and Customer Loyalty
        Ali Ghasemi-Kia Mohammad Mohebby
      • Open Access Article
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        8 - Investigating Values of Purchase Through the Green Image of Store on Impulse Purchase and Customer Loyalty
        Homa Doroudi Hadi Mohammadi
        10.82134/sjsm.2025.1125791
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        9 - Explaining Brand Loyalty in B2B Models in Comparison with B2C
        Seyed Javad Mohammadi Abolghasem Ebrahimi Shahrzad Tayaran Sedighe  Tootian
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