The Effect of Using the Potential of Social Networks in preventing Drug Addiction from the Perspective of Elites

Subject Areas : Iranian Sociological Review

Nazanin Ostovari ¹ , Sara Mohamadpour ²

1 - M.A. in Social Communication Sciences, West Tehran Branch, Islamic Azad University, Tehran, Iran
2 - Assistant Professor and Faculty Member of Department of Social Communication Sciences, West Tehran Branch, Islamic Azad University, Tehran, Iran

Received: 2022-08-15 Accepted : 2022-10-15 Published : 2022-09-01

Keywords: Educational function, Informative function, Entertainment function, Guidance function, Social Networks, Prevention of drug addiction,

Abstract :

The purpose of the current research is to examine how social networks may be used to prevent drug addiction from the elites’ point of view. The research method is survey. 34 specialists and academics in the fields of psychology, media management and communication comprised the statistical population for the research. The research tool included a researcher-made questionnaire. The validity of the questionnaire was confirmed using the validity method of content analysis and the reliability of the questionnaire was confirmed using Cronbach's alpha test. Data analysis was done using SmartPLS. The findings demonstrated that social networks' potential (educational, informative, entertainment, and guidance functions) is helpful from an elite viewpoint in reducing drug addiction.