University-Industry Collaboration (UIC) for Developing Highly Skilled and Productive Business Graduates in Bangladesh

Subject Areas : General Management

Md. Sarwar Uddin ¹ , M. Aktaruzzaman Khan ² , M. Kamal Uddin ³ , M. Solaiman ⁴

1 - Faculty of Business Studies, BGC Trust University Bangladesh
2 - Department of Business Administration, International Islamic University Chittagong (IIUC), Bangladesh
3 - Faculty of Business Studies, BGC Trust University Bangladesh
4 - Department of Marketing, University of Chittagong, Bangladesh

Received: 2014-12-22 Accepted : 2014-12-22 Published : 2015-01-01

Keywords: Cone model, Productive business graduates, Job-market,

Abstract :

University-Industry Collaboration (UIC) creates highly skilled and productive business graduates for meetingdemand of industry, globalization, knowledge economy, and job market at home and abroad. In coping withongoing acute competitive pressures of the information edge, higher education curricula of business needs to beintellectually planned, through collaboration between university and industry and developing more connectivityamong different stakeholders. Examples of such successful co-operation are well manifested in several countriesespecially in USA, created interest elsewhere to evaluate university industry link programs. The present researchhas collected primary and secondary data from one public university (University of Chittagong) and one group ofindustries (PHP group of companies) for the study purpose. This study employed both qualitative andquantitative research instruments which have identified some criteria in order to develop a framework which are5C such as (i) comparability, (ii) credibility, (iii) consistency, (iv) cost-benefit, and (v) culture. The Cone Modelfor university-industry collaboration has also been used in this paper.