TY  - JOUR
AU  - Ghafourian Shagerdi, Amir
AU  - Shirvani Moghaddam, Sepideh
TI  - The Effect of Culture on Brand Loyalty Mediated by the Role of Brand Performance and Brand Identity
(A Case Study of Five-star Hotels in Mashhad)
JO  - Geographical Journal of Tourism Space
VL  - 10
IS  - 40
SP  - 47
EP  - 64
PY  - 2021
DO  - 
ER  -